black panther
Posted in Marketing

Why African brands never made it to Wakanda?

Last week was a different week. There was an unusual…

More
Lisbon Health
Posted in Marketing

Lisbon International Advertising Festival health

Lisbon Health International Festival, our new worldwide advertising festival, based…

More
audience
Posted in Marketing

Deconstructing your Target Audience in a Complex Market

For many marketing experts, the demystification of the target market/audience…

More
Credera
Posted in Marketing

Profit of World’s second largest advertising firm, Omnicom fell by 27% in 2017

Things were not all rosy for Omnicom, the world’s second-largest…

More
sponsorships
Posted in Marketing

Media expert, Eki Adzufeh floats the Alphabet Media Academy

To further bridge the knowledge gap in the media planning…

More
Srinivasan Venkatakrishnan
Posted in Marketing

Omnicom appoints Torrey La Grange as Chief Talent Officer

The world’s second-largest advertising company, Omnicom said it appointed Torrey…

More
Guaranty Trust Bank
Posted in Marketing

GTBank sponsors the Dusty Manuscripts to support local writers

Guaranty Trust Bank plc, has launched the Dusty Manuscript Contest…

More
Max Chuard
Posted in Marketing

Omnicom Group appoints Wendy Clark to head DDB

Omnicom Group has appointed Wendy Clark as President and CEO…

More
Credera
Posted in Marketing

Omnicom Health acquires Snow Companies

Omnicom Health Group said it has acquired Snow Companies, a…

More
African Cristal
Posted in Marketing

African Cristal Awards opens for entries

Organisers of African Cristal have called for entries for the…

More