Category: Marketing
Posted in Marketing
Why African brands never made it to Wakanda?
February 26, 2018
Last week was a different week. There was an unusual…
Posted in Marketing
Lisbon International Advertising Festival health
February 19, 2018
Lisbon Health International Festival, our new worldwide advertising festival, based…
Posted in Marketing
Deconstructing your Target Audience in a Complex Market
February 19, 2018
For many marketing experts, the demystification of the target market/audience…
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Profit of World’s second largest advertising firm, Omnicom fell by 27% in 2017
February 15, 2018
Things were not all rosy for Omnicom, the world’s second-largest…
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Media expert, Eki Adzufeh floats the Alphabet Media Academy
February 14, 2018
To further bridge the knowledge gap in the media planning…
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Omnicom appoints Torrey La Grange as Chief Talent Officer
February 13, 2018
The world’s second-largest advertising company, Omnicom said it appointed Torrey…
Posted in Marketing
GTBank sponsors the Dusty Manuscripts to support local writers
February 8, 2018
Guaranty Trust Bank plc, has launched the Dusty Manuscript Contest…
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Omnicom Group appoints Wendy Clark to head DDB
February 7, 2018
Omnicom Group has appointed Wendy Clark as President and CEO…
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Omnicom Health acquires Snow Companies
February 6, 2018
Omnicom Health Group said it has acquired Snow Companies, a…
Posted in Marketing
African Cristal Awards opens for entries
February 6, 2018
Organisers of African Cristal have called for entries for the…