Burson-Marsteller, strategic communications and public relations firm, has appointed Barbara Mulder as CEO of Burson-Marsteller Netherlands, effective June 15th, replacing Johan Nijlaan. Barbara Mulder joined Burson-Marsteller in January 2016 as Senior Director. Barbara has over 25 years of international experience in corporate and crisis communications and public affairs. She has […]
Direct Impact (DI), a leading national grassroots public affairs, public education and corporate reputation firm, has appointed Michael Fleischer as President and General Manager. Michael Fleischer will oversee DI’s wide-ranging work in building localized campaigns for clients seeking to mobilize communities around a host of public affairs, advocacy and corporate […]
For the seventh year in succession, WPP has been named the world’s most creative parent company at the Cannes Lions International Festival of Creativity. The Group accumulated the highest number of points of any of the advertising and marketing services holding companies, thanks to yet another strong performance from its […]
Wunderman and POSSIBLE, a multi-service digital agency, has joined forces. POSSIBLE and Wunderman will have the scale, expertise and global reach to better meet the demands of global marketers today and in the future. POSSIBLE, a WPP agency created in 2011, will continue to operate as a standalone brand within […]
About 15 lucky Wakanow customers received their reward in the Bumper Promo organized by the Nigeria’s No 1 online travel booking portal. The promo ran from March to April 2017, was among the many initiatives powered by Wakanow to reward 15 lucky customers who made a booking worth a cumulative […]
In recent weeks, Google, an Alphabet company has intensified a marketing campaign in Nigeria for one of its notable products (or brands) – YouTube. The campaign is not only Nigeria-centric, but a deliberate strategy to further resonate the online video platform in Africa’s most populous country. Latching on major connection […]
The Experiential Marketers Association of Nigeria (EXMAN) has announced the names of the judges for the inaugural edition of the EXMAN Awards. The judges will be led by Mr. Idorenyen (Idy) Enang, who is currently CEO at Corporate Shepherds Limited. Idy, an accomplished Marketing Practitioner was Managing Director, L’Oreal Central […]
Interpublic Group, IPG, has announced the appointment of E. Lee Wyatt Jr., as an independent director of IPG, effective July 1, 2017. Mr. Lee Wyatt is the current Senior Vice President and Chief Financial Officer of Fortune Brands Home & Security, having served in that role since 2011. As previously […]
TV Continental, owners of TVC News Nigeria, TVC Entertainment and TVC News International has disclosed that it will be cutting 145 jobs across the group. The management said the move is to reduce the group’s overhead costs and rightsize the media group into a profitable venture. Part of the decision […]
The Board of Directors of Omnicom Group Inc. declared a quarterly dividend of 55 cents per outstanding share of the corporation’s common stock. The dividend is payable on July 12, 2017 to Omnicom Group common shareholders of record at the close of business on June 14, 2017. Omnicom Group provides […]