Marketing

Hogarth Worldwide launches in Australia
Marketing

Hogarth Worldwide launches in Australia

WPP AUNZ, a marketing communications group has announced the launch of Hogarth Australia, the latest market offering of the global advertising production group Hogarth Worldwide. Under the Hogarth Australia brand, WPP AUNZ has realigned its successful production agencies Agile, One20, Paragon and Carnival into one super production group, joining a […]

GroupM revises 2017 UK ad forecast
Marketing

GroupM revises 2017 UK ad forecast

According to the latest media and marketing forecast from GroupM, UK advertising is set to see an eighth successive year of growth, and the nation will remain one of the fastest-growing media markets in 2017 with a 4.1% increase in spending taking the industry to predicted investment of £18.6 billion. […]

Barbara Mulder appointed CEO of Burson-Marsteller Netherlands
Marketing

Barbara Mulder appointed CEO of Burson-Marsteller Netherlands

Burson-Marsteller, strategic communications and public relations firm, has appointed Barbara Mulder as CEO of Burson-Marsteller Netherlands, effective June 15th, replacing Johan Nijlaan. Barbara Mulder joined Burson-Marsteller in January 2016 as Senior Director. Barbara has over 25 years of international experience in corporate and crisis communications and public affairs. She has […]

Direct Impact appoints Michael Fleischer as president
Marketing

Direct Impact appoints Michael Fleischer as president

Direct Impact (DI), a leading national grassroots public affairs, public education and corporate reputation firm, has appointed Michael Fleischer as President and General Manager. Michael Fleischer will oversee DI’s wide-ranging work in building localized campaigns for clients seeking to mobilize communities around a host of public affairs, advocacy and corporate […]

WPP Makes it a Magnificent Seven in Cannes
Marketing

WPP Makes it a Magnificent Seven in Cannes

For the seventh year in succession, WPP has been named the world’s most creative parent company at the Cannes Lions International Festival of Creativity. The Group accumulated the highest number of points of any of the advertising and marketing services holding companies, thanks to yet another strong performance from its […]

Wakanow rewards 15 promo winners
Marketing

Wakanow rewards 15 promo winners

About 15 lucky Wakanow customers received their reward in the Bumper Promo organized by the Nigeria’s No 1 online travel booking portal. The promo ran from March to April 2017, was among the many initiatives powered by Wakanow to reward 15 lucky customers who made a booking worth a cumulative […]