Elon Musk-owned X has renamed TweetDeck to XPro in its ongoing rebranding exercise.
X, formerly Twitter, has adopted the @Pro handle instead of @TweetDeck for the tool. Despite the rebrand, many parts of the tool, including the help page, still have “Twitter” and “TweetDeck” mentions.
Elon Musk had hinted about the change last week. At that time, he had added that XPro will come with “a wide range of psy op plugins.”
Early last month, X announced that in 30 days, only verified users would be able to access TweetDeck. Since this announcement was made on July 4, X will expectedly make XPro/TweetDeck a paid-only feature in the next few days.
Twitter’s rebrand to X has been far from smooth.The company took over the @X handle from the previous owner without any compensation or prior notice.
The Musk-owned company was also asked to remove the flashing ‘X’ sign from its office building after The San Francisco Department of Building Inspection received complaints about it over the weekend.