MTV’s Video Music Awards (VMAs) had a performance from rappers Eminem and Snoop Dogg featured from Yuga Labs’ game Otherside.
The performance features the rappers falling down a swirling multicolored vortex before they change into the Bored Apes they own.
Eminem and Snopp Dogg had launched a track, called “From the D 2 The LBC,” earlier this year with an animated video featuring Bored Apes.
The pair performed at ApeFest earlier this year – the in-person event designed to bring holders of Bored Ape Yatch Club NFTs together.
The performance in the Otherside is a first and an implicit endorsement of what Yuga Labs has built.