Palantir Technologies Inc and Ringier AG today announced they have renewed their strategic partnership.
Palantir and Ringier partnered to provide Ringier with software to further its digital transformation and accelerate its shift to a digital-first global media company.
Ringier uses Palantir’s Foundry software to harness the power of data in order to better serve and inform readers.
By expanding reach and enhancing the relationship to its audience, Ringier is able in turn to increase the revenue needed to fund quality journalism.
In addition to being used in newsrooms, Ringier also uses Foundry to improve performance in the advertising departments across its media brands.
Foundry transforms the way organizations operate by creating a central operating system for their data. It allows for the integration of siloed data sources into a common operating picture, leading to better data-driven decision making across the enterprise.
Ringier embarked on an ambitious digital transformation plan more than a decade ago, embracing the shift from a legacy newspaper business into a diversified, digital-first, global media company through significant investments in technology and skills.
Foundry’s easy-to-use interface allows people of all technical ability to interact with data, while its granular access controls ensure only the right people have access to the right data at the right time.