Jeunesse plays a central part in Randy and Wendy Ray’s grass to grace story. Upon retirement, this couple decided to work on pioneering a leading cosmetic brand, and in 2009, the now heavily awarded and affiliated Jeunesse was born.
Today, Jeunesse is a Multi-level-marketing company that operates in the beauty niche. Now, Jeunesse transcends cosmetics. It leads the race in the movement for financial breakthrough for individuals seeking financial independence.
While Jeunesse is surely one of the ways to financial freedom but its business workings and offerings give it off as a bad investment choice. Infact, Jeunesse bears a close semblance with Ponzi /Pyramid schemes.
First, Jeunesse’s products are expensive. In an already saturated cosmetic niche market, Jeunesse’s expensive products might make it difficult for investors to make a reasonable amount of sales. Why go for an overly expensive product when you have equally effective alternatives that are cheaper?
Also, Jeunesse is experiencing a downward trend. For one, it is no longer a young company. That is, it has lost its very important early momentum. Investors would find out that there are already a lot of affiliates at Jeunesse. What this implies is that the vital early adopters’ positions are being filled already. In the mlm world, becoming affiliated with a company with no early adopter space means that an investor is going to be indirectly working for high ranking investors.
Secondly, Google Trends reveals that fewer people are searching for Jeunesse. That is, Jeunesse is on a steady downward trend.
More importantly, Jeunesse focuses a lot on affiliate recruitment. This is evident in its ranking system and its compensation plan. Jeunesse runs a 17 tiered ranking system. To move up each rank, there are specific sales and recruitment requirements.
While the proponents of Jeunesse might claim that it would be technically wrong to label Jeunesse a Ponzi or pyramid scheme because it has a range of products it markets, its outright dependence on newly recruited “distributors” is a sign that it is a pyramid scheme in disguise.
As would be expected of a Ponzi scheme, Jeunesse is decorated in commissions and bonuses that add up to a large ROI percentage. These commissions are retail sales bonuses, retail profits, team commissions, matching bonuses, distributor retention incentives, and the diamondd bonus pool. With these commissions, Jeunesse incentives and pressurizes sales – a major ponzi scheme feature.
Also, an investor’s ability to earn largely depends on the performance of that investor’s team of personally recruited investors (downlines). Downlines work for their uplines. That is, a percentage of a team of investors sales goes to who recruited them. In effect, funds are being funneled upwards towards high ranking members as it is common with ponzi schemes.
Furthermore, there is no proof that Jeunesse makes money from other sources. The only verifiable source of income is funds generated from newly recruited affiliates.
Upon research, an affiliate would find out that the percentage of sales and income coming in from nonaffiliates is extremely dwarfed by the percentage of sales and income coming in from affiliates. This is another Ponzi scheme feature. The percentage of sales coming in from affiliates and nonaffiliates should almost be balanced.
It would take a lot of hard work to earn a dime from Jeunesse. The investing public’s skepticism about mlm companies, Jeunesse’s expensive products, the semblance it bears with Ponzi schemes, and its sales and recruitment quotas does not make investing in Jeunesse worthwhile.