Two months after its launch, UK-based startup Senditoo has announced that it has closed £260,000 in funding to expand and across Africa in the airtime transfer market.
In an email statement to PageOne.ng, the company said the funding will be used to target the airtime transfer market projected to be a fast-growing market of +15% per year.
Senditoo said the financing round has been completed. It brings together investors with significant track records in African markets and telecommunications, as well as an expert in Growth Hacking: Jan Petzel (Managing Partner, Eldon Capital; former Managing Director of Goldman Sachs; Harvard MBA), Maxime Dupont (Growth Hacker), Ibrahima Sall (Trader at Société Générale), Burhan Osman (Trader at Mercuria).
The funds raised will be used to finance the startup’s expansion across African markets and the launch of a mobile application.
Senditoo already benefits from synergies with rising stars from the African digital scene. The startup has just set up a partnership with Afrimalin, the French classified ads site co-founded by Romain Girbal, Célia Grémy and Thibault Launay, who are also shareholders of Senditoo. Senditoo is also in discussion with Afrostream, the African Netflix, for a partnership to expand its user base among Francophone African diaspora.
To expand, Senditoo has just recruited a new CEO, Barry McWilliams, who will be in charge of establishing strategic partnerships in Africa. Barry McWilliams has an extensive telecom expertise with more than 10 years of experience as Managing Director of Verizon and Managing Director of BT.
The founder of Senditoo is the Guinean tech-entrepreneur Ibrahima Soumano.