Tag: Omnicom Group

Omnicom acquires Credera to boost precision marketing unit
Marketing

Omnicom acquires Credera to boost precision marketing unit

Omnicom Group said it has appointed Credera through its subsidiary, Omnicom Precision Marketing Group. Credera is a full-service provider of management and technology consulting services. With a core focus on marTech and ecommerce platforms, the company delivers solutions that increase customer engagement and drive sales growth. “Credera works directly with […]

Omnicom appoints Torrey La Grange as Chief Talent Officer
Marketing

Omnicom appoints Torrey La Grange as Chief Talent Officer

The world’s second-largest advertising company, Omnicom said it appointed Torrey La Grange to the newly created position of Chief Talent Officer of its Global Client Leaders (GCL) group. The GCL group is comprised of client leaders responsible for overseeing Omnicom’s top global accounts. Underscoring the company’s ongoing investment in talent […]

Global

Omnicom’s TBWA buys major stake in Lucky Generals

TBWA Worldwide, a subsidiary of Omnicom Group said it has acquired majority stake in Lucky Generals. In statement issued from London by Omnicom Group, the company said Lucky Generals’ founders, Helen Calcraft, Andy Nairn and Danny Brooke-Taylor, will remain in their existing roles at Lucky Generals and will retain a […]