Nigeria’s retail and shopping mall sector has received another boost as Novare Gateway Mall Abuja opens.
The mall is located at Musa Yar’Adua expressway (Airport road) Lugbe District Abuja will add itself to a coterie of other established shopping malls that are already having their loyal customers in the country’s capital.
The facility has a secondary catchment area that stretches as far north-east as Garki, Asokoro, Guzampe, Gugu, Durumi and Kaura, and as far south-west as Lugbe and Gwaska.
According to Novare Real Estate Africa, the mall has a combination of shops, restaurants and entertainment,” the Novare Gateway Mall sits on 15,000 square metres of space, accommodating 60 stores, and with the capacity to park over 600 cars. There is also provision for a second phase development, which will see another 10,000 square metres added to accommodate 33 more shops.
Located on the main 10-lane highway between the Nnamdi Azikiwe International Airport, and the Central Business District (CBD), Novare Gateway can be said to be perfectly situated to meet the needs of the growing Abuja community.
The Novare Gateway Mall Abuja is owned by Novare Equity Partners, the same company behind Novare Lekki Mall in Lagos. The company operates under the name Novare Real Estate Africa. Its first development was Novare Apo Mall.
Novare Real Estate Africa Chairman Prof Fabian Ajogwu (SAN), told The Nation Newspaper that Novare Gateway Mall “transcends the over $68 million of foreign direct investments and will create over 5,000 jobs through direct and indirect employment from the development stage to completion and commencement of operation.”
He explained that the investment has shown the firm’s belief in the economy. For him, it is a wise investor that prepares ahead of the market, which he said is exactly what his Group is doing in the Nigerian economy.
Ajogwu said the inauguration of its third mall in Abuja is a strategic marketing decision considering that some “areas have too many malls servicing them at the expense of some other areas.”
This strategic marketing positioning of its malls, Ajogwu further revealed, accounted for why its numerous clients go with them wherever they locate their facility. “Our clients (tenants) know we cannot be wrong in our choice of location. They know that we would have done thorough market research before we site our mall anywhere, which they know also translates to good market for their business; this is one reason why they go with us anywhere we go,” he said.
Novare Real Estate Africa Managing Director, Mr. Jan van Zyl, thanked the firm’s partners and associates in the country for making the development a reality. Novare, he explained, has built a team with unrivalled expertise in investment management, property development and facility management.
“Our ability to successfully develop and manage modern retail and commercial facilities is based on a hands-on approach and on-the-ground presence that ensures that we deliver for tenants and investors,” van Zyl said.
Novare Equity Partners Chief Executive, Mr. Derrick Roper, in a similar vein, expressed satisfaction with the project completion and inauguration. “We’re very proud to have completed Novare Gateway. This is our largest project so far in Abuja, contributing to infrastructure development, sustainable job creation, trade and consumer demand for a modern shopping experience,” he said.
Novare is also developing a 12,508-square metre Novare Central Office park- a mix-use centre consisting retail space and A-grade offices.